AI Insights · Timothy · January 2023
Top 5 Self-Therapy and Journaling Apps on iOS in Europe Q4 2022
Explore the performance of the top 5 self-therapy and journaling apps on iOS in Europe during Q4 2022, with insights from Sensor Tower.
In the fourth quarter of 2022, the self-therapy and journaling app market on iOS in Europe showed varied performance across different metrics. Here’s a closer look at the top 5 apps in this category: Paired: Couples & Relationship, Breeze: Mental Health, I am - Daily Affirmations, Fabulous: Daily Habit Tracker, and Day One Journal: Private Diary.
Paired: Couples & Relationship from Better Half Limited saw a notable increase in weekly revenue, peaking at around $33K in late October. Weekly downloads demonstrated significant growth, reaching approximately 36K in early December. Active users increased steadily from nearly 68K at the beginning of the quarter to over 122K by the end.
Breeze: Mental Health, published by Basenji Apps, maintained a consistent weekly revenue around the $20K mark, with a slight dip in November. Downloads fluctuated, peaking at about 24K in the final week of December. Active users rose from approximately 39K to nearly 50K throughout the quarter.
I am - Daily Affirmations by Monkey Taps experienced a decline in weekly revenue mid-quarter, bottoming out at approximately $11K in early November before recovering to $19.5K by the end of December. Downloads also saw a resurgence, peaking at 30K in the last week of December. Active users increased from around 86K to over 96K by the quarter's end.
Fabulous: Daily Habit Tracker from Fabulous showed a stable weekly revenue trend, averaging around $14K to $18K. Downloads saw a peak at around 10.5K in early October but dropped to approximately 3K by mid-December. Active users remained relatively stable, fluctuating around the 80K mark.
Day One Journal: Private Diary by Bloom Built Inc had a steady weekly revenue, averaging around $12K to $16K, with a notable spike to $23.5K in the last week of December. Downloads remained modest, peaking at around 4.5K in the final week. Active users hovered around 6K throughout the quarter, reaching over 7K by the end.
These insights are based on data from Sensor Tower, offering a detailed look into the performance trends of these leading self-therapy and journaling apps in Europe during Q4 2022. For more in-depth analysis, visit Sensor Tower.
